Wednesday, December 1, 2010

02 - Novelty, Creativity, Innovation and Invention

What is Novelty?

It's a new thing in a whole, in other word the quality of being new usually abstract or impressionism, it essentially exists in the perception of ones on the subject.

What is Creativity?

For a complete introduction on creativity, please refer to my previous post. There are four types of creativity:

  1. Aesthetic organiser
  2. Boundary pusher
  3. Inventors
  4. Boundary breakers

What is Innovation?

It is a process of making improvement to existing ideas by introducing a new thing. To be called an innovation, an idea must be replicable at an economical cost and must satisfy specific needs. It is also divided into two broad categories.

Evolutionary Innovations

1. Continuous evolutionary innovations

-alteration of product characteristic
-do not require any user-learning or changes

e.g: Laptop, toothpaste

2. Dynamic continuous evolutionary innovations

-requires some user learning

e.g: Fax machines, instant photography

Revolutionary Innovations

Requires good deal of user learning and often disrupts ones routine.

e.g: Photocopy machine, PC

What is Invention?

It is a new composition, device, or process. An invention may be derived from a pre-existing model or idea, or it could be independently conceived in which case it may be a radical breakthrough.



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